Trademark and Copyright Usage Guidelines
Effective: 10/24/2023
At Âé¶¹´«Ã½, Inc. (¡°Âé¶¹´«Ã½¡±), we understand the value of hard work and creativity. In fact, innovation is one of our core values. Integrity is another. And that¡¯s why we are committed to respecting the intellectual property rights of others, and we expect others to do the same.
As you can imagine, the Âé¶¹´«Ã½ trademarks (¡°Âé¶¹´«Ã½ Trademark(s)¡±) are some of our most valuable company assets, and as such, we work hard to protect and enforce our rights, when necessary. As a result, we ask that you use our trademarks properly to maintain the strength and integrity of the Âé¶¹´«Ã½ brand. We created these Trademark and Copyright Usage Guidelines (¡°Guidelines¡±) to help you do just that.
Written for Âé¶¹´«Ã½ customers, partners, suppliers, and vendors, as well as third-party developers, members of the media and public, and any other unaffiliated third party (¡°you,¡± ¡°your,¡± or ¡°yours¡±), these Guidelines will help you better understand how to work correctly with our trademarks and copyrights. We update our Guidelines from time to time, so be sure to check back in when you are considering working with our trademarks and copyrights.
What¡¯s included?
Trademarks. Our trademarks include all registered and unregistered trademarks and service marks (including words, logos, slogans, or a combination thereof) owned by Âé¶¹´«Ã½ or its subsidiaries. A representative list of our current trademarks can be found on our Âé¶¹´«Ã½ Trademark List.
Copyrights. Âé¶¹´«Ã½¡¯s copyrighted works (¡°Âé¶¹´«Ã½ Copyrighted Works¡±) include all of our creative works, including without limitation, proprietary source code, software, and user interface; workday.com website, related pages and content therein, whitepapers, images, screenshots, photographs, data sheets, videos, reports, icons, graphics, articles, and other marketing, educational, promotional, reference, and training materials and collateral.?
Again, we know the do¡¯s and don¡¯ts can be confusing, so we¡¯ve created these Guidelines to assist you in recognizing the proper and improper uses of our trademarks and copyrighted material. Please note that these Guidelines do not grant you a license to use any Âé¶¹´«Ã½ Trademarks or Âé¶¹´«Ã½ Copyrighted Works outside of any separate written agreement that may exist between you and Âé¶¹´«Ã½, and you may not reproduce, copy, distribute, display or perform, edit, create derivative works, or post Âé¶¹´«Ã½ Copyrighted Works on any website without prior written authorization from Âé¶¹´«Ã½.
- Our audiences
- General guidelines
- Do¡¯s and don'ts
Our audiences.
We¡¯ve written these Guidelines to help everyone in our audience. And that includes you.
Authorized Âé¶¹´«Ã½ Partners who have an active Partner Agreement are welcome to use the Âé¶¹´«Ã½ Trademarks in promotional, sales, and advertising materials to refer to the Âé¶¹´«Ã½ goods and services as set forth in the Partner Agreement between Âé¶¹´«Ã½ and such parties. Marketing activities, including use of Partner logos, are at the discretion of Âé¶¹´«Ã½ and must comply with the Âé¶¹´«Ã½ Partner Communications Guidelines and any other written requirements Âé¶¹´«Ã½ provides. Use of the Âé¶¹´«Ã½ graphical logos are made on a case-by-case basis and should be requested from their Âé¶¹´«Ã½ Alliance Manager and/or Âé¶¹´«Ã½ Alliance Marketing lead.
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Âé¶¹´«Ã½ generally does not allow the use of Âé¶¹´«Ã½ Trademarks by third parties. Approved suppliers and vendors may only use the Âé¶¹´«Ã½ Trademarks as outlined in the Supplier Agreement and these Guidelines, or with express written permission.
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Âé¶¹´«Ã½ Extend Program Partners and unaffiliated third-party developers have access to the Âé¶¹´«Ã½ Canvas Design System as well as other Âé¶¹´«Ã½ Copyrighted Works provided with the Developer Materials. It¡¯s important to note, however, that developers may not use any Âé¶¹´«Ã½ Trademarks to identify applications. Promotion and advertising activities are at the discretion of Âé¶¹´«Ã½ and must be in accordance with the , the , and these Guidelines.
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The Âé¶¹´«Ã½ Brand Central portal is designed for 1) Approved global agencies, contractors, and designers who have completed the Âé¶¹´«Ã½ Brand Training, and 2) those who are approved by the Âé¶¹´«Ã½ procurement team. Âé¶¹´«Ã½ Brand Central users must adhere to the Brand Guide and these Guidelines.
We invite members of our Âé¶¹´«Ã½ Community to use Âé¶¹´«Ã½ Trademarks in accordance with our and in tandem with these Guidelines. This may seem obvious, but it¡¯s important to reiterate that you should not imply or suggest that your posting is endorsed or approved by Âé¶¹´«Ã½ (unless that¡¯s really the case).
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Unless you receive specific consent from Âé¶¹´«Ã½, you may not use Âé¶¹´«Ã½ Copyrighted Works (such as screenshots, code, or schematics related to Âé¶¹´«Ã½ Service) . Often, content downloaded from the Community may be proprietary and confidential and may only be used in strict compliance with your company¡¯s applicable agreement with Âé¶¹´«Ã½ and these Guidelines.
Members of the media, investors, influencers, bloggers, general public, and other publishers are welcome to download and use the images and their associated captions found on the site. The use of these images is only intended for use in media articles, blogs, and on other sites and channels related to Âé¶¹´«Ã½ business and must not be used in a manner that damages the Âé¶¹´«Ã½ brand. Additionally, all images must include the captions provided by Âé¶¹´«Ã½ and state ¡°Courtesy of Âé¶¹´«Ã½.¡±
Unaffiliated third parties with no formal relationship with Âé¶¹´«Ã½ may only use the Âé¶¹´«Ã½ Trademarks in compliance with these Guidelines or with prior, written authorization from Âé¶¹´«Ã½. Any use of the Âé¶¹´«Ã½ Trademarks must be in plain text and accompanied by a disclaimer such as ¡°[Your Company] is not affiliated with Âé¶¹´«Ã½, Inc., nor does Âé¶¹´«Ã½, Inc. sponsor or endorse [Your Company], its services, or its website.¡± Âé¶¹´«Ã½ permits the use of the Âé¶¹´«Ã½ graphical logos on a case-by-case basis only.
General guidelines.
Check out some of the most common scenarios you¡¯ll encounter when working with Âé¶¹´«Ã½ Trademarks and copyrighted works.
When you are referring to Âé¶¹´«Ã½ products or services, you may use the Âé¶¹´«Ã½ Trademarks nominally and in plain text. It¡¯s important to note that this does not include the use or display of our logos, which¡ªas you¡¯ve seen above¡ªmust be expressly authorized by Âé¶¹´«Ã½. And, yes, in writing.
If you have a product or service that is compatible with Âé¶¹´«Ã½, you are welcome to use the Âé¶¹´«Ã½ brand. Simply,? display a referential phrase such as ¡°for use with Âé¶¹´«Ã½? Human Capital Management¡± or ¡°compatible with Âé¶¹´«Ã½? Financial Management.¡± And be sure to include the proper trademark and/or copyright symbols.
To avoid any unnecessary confusion, you may not use, register, or incorporate the Âé¶¹´«Ã½ Trademarks in any part of your company, product, or service name. Likewise, you may not register a domain name or create any social media account, username, page, group, or handle that incorporates any Âé¶¹´«Ã½ Trademark in a way that is likely to confuse the public as to whether a website, page, or account is affiliated with or sponsored by Âé¶¹´«Ã½.
At this point, it should come as no surprise that the use of any logo owned by Âé¶¹´«Ã½ is not permitted without prior and express written permission.?
Do¡¯s and don'ts.
So how do these Guidelines play out in the real world? We¡¯re glad you asked.?
Please refer to our Âé¶¹´«Ã½ Trademark List, which shows the proper trademark symbol (either ? or ?) to be used for attribution in the first and most prominent use of the mark.
When referring to our products, please follow the use of a Âé¶¹´«Ã½ Trademark with a generic descriptor.
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Correct:? Âé¶¹´«Ã½? Financial Management software supports all the accounting and finance functionality that global businesses require.
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Incorrect:? Use Âé¶¹´«Ã½ to help you organize, staff, and pay your workforce.
You may only list or market yourself and your resources as a Âé¶¹´«Ã½ ¡°certified¡± professional if (i) you are a current employee of Âé¶¹´«Ã½ or one of our Authorized Services Partners, and (ii) you are currently certified by Âé¶¹´«Ã½ for the particular training or skill. Likewise, if your product or service is compatible with a Âé¶¹´«Ã½ product or service, but you are not an Âé¶¹´«Ã½ Authorized Services Partner, you must add a clear disclaimer to your website or other publication indicating that you are not affiliated with, sponsored, or endorsed by Âé¶¹´«Ã½.
When using any work or materials that include Âé¶¹´«Ã½ Trademarks, you should include the following statement:
WORKDAY? and the Âé¶¹´«Ã½ Logos, [insert other Âé¶¹´«Ã½ Trademarks used, if any] are trademarks of Âé¶¹´«Ã½, Inc., registered in the United States and elsewhere.
Please do not dilute our trademarks by shortening, abbreviating, or otherwise altering our trademarks and logos.
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Correct: ?Âé¶¹´«Ã½? Financial Management
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Incorrect:? WD FM?
This should be common sense, but it bears stating that all usage and display of Âé¶¹´«Ã½ Trademarks must be done in a way that does not confuse or deceive others as to your relationship, if any, with Âé¶¹´«Ã½.
We like it when our name is spelled correctly.?
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Correct: With Âé¶¹´«Ã½?, you can focus less on transaction processing and more on analysis and action.
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Incorrect: WorkDay helps you remain agile and stay ahead of change.
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